A CLIP-IN IS BORN

The work of the hands that create your made to measure clip-in from loose hair to your ultimate accessory
Made to measure is more than a service: it is an experience. It’s one that starts with a consultation: between you and your seamstress. From here a process of hands, passion and skill starts that will take around 14 days from taking your measurements to delivery.
"EVERYTHING STARTS WITH THE HAIR"

A typical clip-in may have up to 100,000 hairs. Each is hand-tied onto a weft by skilled hand. The journey has begun.

01

HAIR SELECTION

Ponytails with different hues are selected to mirror the wearer’s natural hair colour

02

DRAWING

Hair is drawn from each ponytail then blended to create multi-tonal strands

“The most exciting part of creating the clip-in comes when the hair is blended. It’s here when the true potential of the hair starts to show itself and the spirit of the clip-in begins to emerge."
03

HANDS THAT KNOW

Each strand of blended hair is painstakingly sewn onto the weft by hand

“ALL OF THIS WORK IS DONE BY HAND. HAND SEWING IS THE ONLY WAY FOR MULTIPLE SHADES OF HAIR TO BE MIXED INTO EACH WEFT”
04

STITCHING

A specialist seamstress takes multiple hand-tied wefts and stitches them together

05

AUTHENTIC

The final touch to your clip-in is a woven serial number and matching authenticity card

06

SUSTAINABLE PACKAGING

Each clip-in is packaged in a Matryoshka doll which doubles as women’s clutch

“AS RUSSIAN INFLUENCE IS A CORE ELEMENT OF TATIANA KARELINA’S BRAND HERITAGE, RUSSIA’S MOST FAMOUS SYMBOL IS INCORPORATED IN ITS PACKAGING”

THE FINAL INSPECTION

No check is more rigorous than the final inspection which happens prior to the label being sewn in. Here the clip-in will have minor adjustments made before it is finished. This clip-in will soon be ready for you to wear.